Privacy Policy
1. Privacy at a Glance
General Information
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you.
Data Collection on this Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find their contact details in the section "Notice on the Responsible Party" in this privacy policy.
How do we collect your data?
Your data is collected in two ways: first, when you provide it to us (e.g., via our contact form). Other data is automatically collected when you visit the website through our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of page access).
What do we use your data for?
Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior (only with your consent via our Consent Management System).
2. General Information and Mandatory Disclosures
Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.
Notice on the Responsible Party
The responsible party for data processing on this website is:
IDENTIC Projects eGbR
Kreuzberg 71
59846 Sundern
Germany
Email: info@identic.pro
Website: https://identic.pro
Legal form: registered civil law partnership (eGbR)
Registered office: Sundern
Registered at the District Court of Arnsberg in the Company Register 532, registration number: 1
VAT identification number according to § 27a UStG: DE 365671448
The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
Storage Duration
Unless a more specific storage period is specified within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke consent for data processing, your data will be deleted unless we have other legally permissible reasons for storage.
Specific retention periods:
- Contact inquiries: 3 years from receipt of inquiry
- Consent approvals: 3 years after revocation of consent
- User registrations: During active use + 6 months after last login
- Server log files: 30 days (automatic deletion)
- Business email correspondence: 6 years as commercial and business letters (Section 257 HGB), up to 10 years where relevant for tax purposes (Section 147 AO)
Legal Basis for Data Processing
This privacy policy is based on the requirements of the General Data Protection Regulation (GDPR), the Digital Services Act (DDG), and the Telecommunications-Digital Services-Data Protection Act (TDDDG).
We process your data on the following legal bases:
- Art. 6 para. 1 lit. a GDPR: Consent (Consent Management, Analytics)
- Art. 6 para. 1 lit. b GDPR: Contract fulfillment (contact inquiries, services)
- Art. 6 para. 1 lit. f GDPR: Legitimate interests (website functionality, security)
- § 25 TDDDG: Consent for device access (cookies, local storage)
3. Data Processing on this Website
Server Log Files
The provider of the pages automatically collects and stores information in server log files that your browser automatically transmits to us:
- Data types: Browser type and version, operating system, referrer URL, IP address, time of server request
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in system security)
- Purpose: System security, error analysis, abuse detection
- Storage duration: 30 days (automatic deletion)
- Hosting: Google Cloud Platform (europe-west1/europe-west3); logging (Cloud Logging) in the "eu" location; EU data processing
Contact Form
When you send us inquiries via the contact form, the following data is processed:
- Data types: Name, email address, company name (optional), message, IP address, timestamp
- Legal basis: Art. 6 para. 1 lit. b GDPR (contract initiation), Art. 6 para. 1 lit. f GDPR (legitimate interest)
- Purpose: Processing your inquiry, communication, quote preparation
- Storage duration: 3 years from receipt of inquiry
- Transmission: The message is delivered by email via Google Workspace to our mailbox (see section "External Service Providers") and is pre-processed there with AI assistance like other incoming emails (see section 12)
Tools for AI assistants in the browser (WebMCP)
Our website offers tools based on the open WebMCP standard to AI assistants that act on your behalf in your browser ("browser agents"). Such an assistant can use them to look up our services and references and to fill in our contact form for you. The tools are only offered if your browser supports WebMCP, and only used if you employ such an assistant. Offering them does not transmit any data to us.
Looking up services and references: The assistant only receives content that is publicly visible on our website anyway. For a lookup, your browser sends a request to our server, possibly including a search term. This involves the same data as any page view (see "Server Log Files"). We do not store the search term, set no cookies for this and do not analyse the requests.
- Data: IP address, time, browser information, search term (not stored)
- Purpose: providing our website content in a form AI assistants can use
- Legal basis: Art. 6(1)(f) GDPR. Our legitimate interest is that visitors can reliably access our content through their AI assistant. No access to your terminal equipment requiring consent under Section 25 TDDDG takes place: the tools are only offered to provide the function you use (Section 25(2) No. 2 TDDDG).
- Retention: as for server log files (see there); the search term is not stored
- Recipients: Google Cloud Platform (hosting), see "Server Log Files" and "External Service Providers"
Contact request: At your request, the assistant can enter your name, e-mail address, company and message into our contact form. This tool does not send anything to us. The details stay in your browser until the form is submitted. We ask you to review your details and click "Send" yourself; the website reminds you to do so. Only once the form is submitted do we process the request as described under "Contact Form" (legal basis Art. 6(1)(b) GDPR where your request is aimed at a contract, otherwise Art. 6(1)(f) GDPR). If you allow your assistant to submit the form itself, it does so on your behalf.
Your AI assistant: The assistant and its provider (e.g. your browser or AI provider) act on your behalf, not ours. Which data the assistant sends to its provider and what happens to our responses is governed by that provider's privacy policy. We have no influence on this.
User Registration (NextAuth)
For access to protected areas of our website, we use an authentication system:
- Data types: Email address, name, profile picture (from Google), session token, IP address, login time
- Legal basis: Art. 6 para. 1 lit. b GDPR (contract fulfillment)
- Purpose: Provision of protected content, user identification, security
- Restriction: Only email addresses with the domain "@identic.pro" are permitted
- Storage duration: During active use + 6 months after last login
- OAuth provider: Google (see section "External Service Providers")
Content Management (Sanity)
For managing website content, we use the Sanity Content Management System:
- Data types: Content, images, metadata, editor information, IP addresses
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in content management)
- Purpose: Website content management, provision of current content
- Provider: Sanity AS, Norway (EU data processing)
- Hosting: Google Cloud Platform EU regions
- Data protection: GDPR-compliant, SOC 2 Type II certified
AI Chat Assistant and Solution Consultant
Our website offers two AI-powered features via Google Discovery Engine: a chat assistant and a solution consultant.
- Data types: Your questions and inputs, the AI's answers, session ID, IP address, timestamp, consent status
- Legal basis: Art. 6 para. 1 lit. a GDPR (consent via Consent Manager)
- Purpose: Provision of AI-powered answers; analysis of the logged questions and answers to understand which topics and needs our visitors have and to improve our services and the assistant's answers; error analysis
- Processing: Google Cloud Discovery Engine in the "global" location — processing outside the EU, in particular in the USA, is possible; basis: EU-US Data Privacy Framework (Art. 45 GDPR) and Standard Contractual Clauses (Art. 46 para. 2 lit. c GDPR)
- Control: Only with explicit consent via our Consent Management System
- Storage duration: Questions and answers are recorded in server logs and automatically deleted after 30 days. We only keep the results of our analysis in aggregated form without reference to individuals (e.g. frequently asked topics). Please do not enter sensitive personal data in the chat.
Publication of Team Profiles (Structured Data / schema.org)
On our public team and profile pages, we publish information about the partners of IDENTIC Projects eGbR. This information is additionally provided in a machine-readable format (structured data per the schema.org standard, "Person" markup) so that search engines and AI systems can interpret the content correctly.
- Data types: Name, function/role, photo, professional activity description, professional profile links (e.g. LinkedIn)
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in corporate self-presentation); for photos additionally the consent of the depicted person (Art. 6 para. 1 lit. a GDPR in conjunction with § 22 KUG)
- Purpose: Presentation of the team as well as discoverability and correct representation of the company in search engines and AI-assisted services
Note: Only business-related information that is already publicly displayed is provided in structured form. No private contact details are published. The persons concerned may withdraw their photo consent at any time with effect for the future (see "Your Rights as a Data Subject").
Access by AI Crawlers and Use of Content for AI Training
We permit automated services (so-called crawlers) to access the publicly available content of this website, including crawlers operated by providers of generative AI systems (e.g. OpenAI/GPTBot, Anthropic/ClaudeBot, Google-Extended, Perplexity, Common Crawl/CCBot, Apple/Applebot-Extended).
This means: the publicly available content of this website – including the personal data mentioned under "Publication of Team Profiles" – may be retrieved by these providers and, where applicable, used to train or improve their AI models and to answer user queries (e.g. with source attribution).
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in the company's reach and visibility in AI-assisted search services); insofar as personal data of partners is affected, additionally their consent (Art. 6 para. 1 lit. a GDPR)
- Purpose: Visibility and accurate representation of IDENTIC in generative AI systems and AI-assisted search engines
Important note: Once content has been incorporated into the training of an AI model, the respective provider cannot guarantee complete deletion of this training data. The model adjustments resulting from training generally cannot be individually reversed.
Objection and exclusion: Data subjects may object to the use of their personal data for AI training (Art. 21 GDPR). Upon request, we will technically exclude individual profile pages from collection by AI crawlers. To do so, please contact info@identic.pro.
4. Consent Management and Cookies
c15t Consent Manager
We use a professional Consent Management System for GDPR-compliant collection of consents:
- Provider: c15t (open-source solution; consents are stored on our own infrastructure)
- Purpose: Management of user consents, cookie control
- Legal basis: § 25 TDDDG, Art. 6 para. 1 lit. c GDPR (legal obligation)
- Consent categories:
- Necessary: For basic website functionality (always active)
- Measurement: For web analytics and statistics (Google Analytics)
- Functional: AI chat assistant and AI solution consultant, including logging and analysis of questions and answers
Your control options:
- Settings can be adjusted at any time via the consent widget
- Granular control over each category
- Consent can be revoked at any time
Google Analytics 4
With your consent, we use Google Analytics 4 to analyze website usage:
- Provider: Google Ireland Limited, Ireland
- Legal basis: Art. 6 para. 1 lit. a GDPR (consent)
- Purpose: Website analysis, user behavior, optimization
- Data types: Pseudonymous user data, page views, dwell time, device information
- Control: Only after explicit consent via Consent Manager
- Storage duration: 26 months (automatic)
- Data processing: EU regions (preferred); data transfer to the USA possible — Legal basis: EU-US Data Privacy Framework (adequacy decision pursuant to Art. 45 GDPR) and Standard Contractual Clauses (SCCs) pursuant to Art. 46 para. 2 lit. c GDPR
- More information: Google Analytics Privacy
5. External Service Providers
Google Workspace (Email)
We use Google Workspace for our email communication and for delivering contact form messages:
- Provider: Google Ireland Limited (Ireland); parent company Google LLC (USA)
- Legal basis: Art. 6 para. 1 lit. b GDPR (initiation and performance of contracts), Art. 6 para. 1 lit. f GDPR (legitimate interest in secure business communication)
- Purpose: Receiving, sending and storing business emails, delivery of contact inquiries
- Third-country transfer: USA possible — legal basis: EU-US Data Privacy Framework (Art. 45 GDPR) and Standard Contractual Clauses (Art. 46 para. 2 lit. c GDPR)
- Data processing: Cloud Data Processing Addendum pursuant to Art. 28 GDPR
- Security: TLS encryption in transit
Google Cloud Platform
Our entire infrastructure is hosted on Google Cloud Platform:
- Provider: Google Ireland Limited (Ireland); parent company Google LLC (USA)
- Services: Cloud Run, Discovery Engine, IAM, Cloud Build, Secret Manager
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in secure hosting)
- Data location: website hosting (Cloud Run) in EU regions (europe-west1/europe-west3); logging (Cloud Logging) has run in the "eu" location since 19 October 2026, older logs from the "global" location are deleted automatically by 18 November 2026; the AI assistant (Discovery Engine) runs in the "global" location, where processing outside the EU is possible
- Certifications: ISO 27001, SOC 2, GDPR-compliant
- Data processing and third-country transfers: Cloud Data Processing Addendum pursuant to Art. 28 GDPR; for transfers to the USA, EU-US Data Privacy Framework (Art. 45 GDPR) and Standard Contractual Clauses (Art. 46 para. 2 lit. c GDPR)
Google OAuth (NextAuth)
For user registration, we use Google OAuth via NextAuth:
- Provider: Google Ireland Limited
- Legal basis: Art. 6 para. 1 lit. b GDPR (contract fulfillment)
- Purpose: Secure user authentication
- Transferred data: Email address, name, profile picture
- Restriction: Only @identic.pro email addresses
- Privacy: Google Privacy Policy
Data Processing Agreements (Art. 28 GDPR)
We have concluded Data Processing Agreements pursuant to Art. 28 GDPR with all service providers that process personal data on our behalf. Third-country transfers are carried out on the basis of Standard Contractual Clauses (Art. 46 para. 2 lit. c GDPR) or a valid adequacy decision (Art. 45 GDPR).
6. Your Rights as a Data Subject
You have the following rights regarding your personal data:
Right to Access (Art. 15 GDPR)
You have the right to request information about the personal data we have stored about you.
Right to Rectification (Art. 16 GDPR)
You have the right to demand immediate correction of inaccurate personal data concerning you.
Right to Erasure (Art. 17 GDPR)
You have the right to request the deletion of your personal data, provided the requirements of Art. 17 GDPR are met.
Right to Restriction of Processing (Art. 18 GDPR)
You have the right to request restriction of the processing of your personal data.
Right to Data Portability (Art. 20 GDPR)
You have the right to receive your data in a structured, commonly used, and machine-readable format.
Right to Object (Art. 21 GDPR)
You have the right to object to the processing for reasons relating to your particular situation.
In addition, you can object to the AI-assisted pre-processing of your emails at any time without giving reasons (see section 12).
Right to Withdraw Consent
You can withdraw granted consents at any time with effect for the future. This particularly applies to:
- Google Analytics (via Consent Manager)
- AI chat assistant and AI solution consultant, including the analysis of the logs (via Consent Manager)
- Publication of photos on our team profile pages (informally by email to info@identic.pro)
- Use of personal profile information by AI crawlers (see "Access by AI Crawlers and Use of Content for AI Training")
Right to Complain to a Supervisory Authority
You have the right to complain to a data protection supervisory authority:
Responsible authority for North Rhine-Westphalia:
State Commissioner for Data Protection and Freedom of Information NRW
Kavalleriestraße 2-4
40213 Düsseldorf
Tel: +49 (0)211/38424-0
Email: poststelle@ldi.nrw.de
7. SSL/TLS Encryption
For security reasons and to protect the transmission of confidential content, this website uses SSL/TLS encryption. You can recognize an encrypted connection by the fact that the browser's address line changes from "http://" to "https://" and by the lock symbol in the browser line.
8. Contact for Data Protection Inquiries
For all inquiries regarding data protection, exercising your rights, or complaints, please contact us at:
IDENTIC Projects eGbR
Data Protection Inquiries
Email: info@identic.pro
Mail: Kreuzberg 71, 59846 Sundern, Germany
We will process your inquiry within 30 days in accordance with Art. 12 GDPR.
9. Obligation to Provide Personal Data
The provision of personal data on our website is voluntary (Art. 13 para. 2 lit. e GDPR). However, certain functions require data:
- Contact form (name, email address): voluntary — without this information we cannot process your inquiry.
- Server log files (IP address, browser data): collected automatically for technical reasons, no active provision required.
- AI chat assistant and AI solution consultant (questions and inputs): only after consent — entirely voluntary.
10. Automated Decision-Making and Profiling
We do not make automated decisions within the meaning of Art. 22 GDPR that have a legal effect on you or similarly significantly affect you (Art. 13 para. 2 lit. f GDPR). The AI chat assistant and the AI solution consultant on our website are solely for information purposes and have no decision-making effect on visitors; the analysis of the logs only serves to improve our services and not to assess individual persons.
The AI-assisted pre-processing of incoming emails (section 12) likewise only serves as a categorisation aid; every decision about your request is made by a human.
11. Browser Extension “IDENTIC Workspace” (internal use)
For internal meetings, we provide partners of IDENTIC Projects eGbR with a browser extension (“IDENTIC Workspace”) for Chromium-based browsers. The extension captures the captions displayed in Google Meet — only after a participant has explicitly enabled note-taking in the extension. Running captions alone never trigger any capture.
Data processed: the caption text of the conversation, the speaker names displayed by Google Meet, and the meeting name. In addition, the extension transmits the view currently open in our work platform as a matching hint. The data is transmitted to our access-protected internal work platform (workspace.identic.app, operated on Google Cloud in the EU) and processed there to create meeting notes and work suggestions.
Retention: the raw text of captured conversation segments is automatically deleted after 30 days. No data is shared with third parties.
The legal basis is Art. 6(1)(f) GDPR (legitimate interest in documenting internal meetings). Only partners of IDENTIC Projects eGbR can use the extension.
External participants in a meeting (e.g. clients or partners) may also be affected by the transcript: in that case, their name as displayed in Google Meet and their contributions captured as captions are processed. External participants can object to the transcript at any time, including during the meeting (Art. 21 GDPR). The transcript will then not be started or will be stopped; on request, we will delete contributions already captured.
12. AI-Assisted Pre-Processing of Incoming Emails
Emails sent to our business email addresses (@identic.pro) are pre-processed with the help of an AI system. The incoming message is analysed automatically in order to categorise it by topic and present it in a clearly structured way. This helps us keep track of incoming requests and assign and handle them more quickly.
- Data types: name and email address of the sender and other recipients, subject, date and time, content of the message including any information contained therein (e.g. contact details in the signature); file attachments (e.g. invoices) may also be processed if we pass them to the AI system for categorisation
- Purpose: categorisation and structuring of incoming emails, better overview, faster assignment and handling of requests
- Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interest in efficient and orderly handling of our business correspondence); where the email relates to a contract or its initiation, additionally Art. 6 para. 1 lit. b GDPR
- AI provider: Claude by Anthropic; our contractual partner is Anthropic Ireland, Limited (Ireland), parent company Anthropic, PBC (USA). Anthropic acts as our processor pursuant to Art. 28 GDPR; a Data Processing Addendum is in place.
- Third-country transfer: processing in the USA is possible — legal basis: Standard Contractual Clauses (SCCs) pursuant to Art. 46 para. 2 lit. c GDPR
- No AI training: under the provider's commercial terms, the transmitted content is not used to train AI models.
- Storage duration: the result of the pre-processing (e.g. the category) is stored together with the email in our mailbox and is subject to its retention period (see "Storage Duration"). The AI provider does not store the content permanently, only temporarily and in accordance with its contractual deletion periods.
- Mailboxes: Google Workspace (Google Ireland Limited); transfer to the USA on the basis of the EU-US Data Privacy Framework (Art. 45 GDPR) and Standard Contractual Clauses
The AI does not make any decisions about you or your request. The categorisation is a working aid; your emails continue to be read, assessed and answered by us. No automated decision-making within the meaning of Art. 22 GDPR takes place.
Please do not send us special categories of personal data (e.g. health data) by email. If you need to share such data with us, please contact us beforehand; we will then exclude the correspondence concerned from AI pre-processing.
Right to object: You can object to the AI-assisted pre-processing of your emails at any time without giving reasons (Art. 21 GDPR) — informally by email to info@identic.pro. We will then add your sender address to an exclusion list: from that point on, emails from this address will no longer be processed by the AI system but handled exclusively manually. This will not affect how your request is handled.
13. Changes to this Privacy Policy
We reserve the right to adapt this privacy policy so that it always complies with current legal requirements or to implement changes to our services. The new privacy policy will then apply to your next visit.
Version history:
- Version 1.0 (27.11.2024): Complete revision in accordance with GDPR, DDG and TDDDG
- Version 2.0 (April 2026): Added obligation to provide data (Art. 13 para. 2 lit. e) and profiling notice (Art. 13 para. 2 lit. f); clarified third-country transfers for Google Analytics and EmailJS; added DPA documentation
- Version 3.0 (June 2026): Added sections on the publication of structured team profile data (schema.org "Person") and on access by AI crawlers / use for AI training (transparency under Art. 13 GDPR)
- Version 4.0 (August 2026): Added section on the “IDENTIC Workspace” browser extension (live note-taking for internal meetings via Google Meet captions)
- Version 5.0 (October 2026): Added section on AI-assisted pre-processing of incoming emails (Anthropic Claude) including the right to object; added analysis of the AI chat assistant and AI solution consultant logs as a purpose (with renewed consent); updated email service provider from EmailJS to Google Workspace; corrected server log retention (30 days) and location of the AI features; added information for external meeting participants
- Version 5.1 (October 2026): Added section "Tools for AI assistants in the browser (WebMCP)"; moved the storage location of server logs (Cloud Logging) to the EU
This privacy policy was created in accordance with the General Data Protection Regulation (GDPR), the Digital Services Act (DDG), and the Telecommunications-Digital Services-Data Protection Act (TDDDG).