Website for Premium CGI Studio with Interactive Video Integration

Services

Custom Software

Industries

Automotive Industry

Client

von Broich

Period

August 2025 - September 2025

Homepage of von Broich

von Broich is a premium CGI and 3D visualization studio focused on the automotive industry, serving manufacturers such as BMW and Audi. This project involved the conception and development of the company's first website – from technical architecture to final implementation.

The core technical challenge was the performant integration of high-resolution video content. The studio's renderings needed to be not just displayed, but experienced through scroll-driven interaction. Large video files had to load instantly and play smoothly – even in full-screen mode.

Implementation was done using Next.js and Sanity CMS. Through optimized video streaming, lazy loading, and a performance-focused architecture, content is delivered with near-zero latency. Scroll-based video interactions enable an immersive presentation of the CGI work.

Credits

Mark Herpich

Technologies

CSS
HTML 5
Sanity
Next.JS
React
Framer-Motion